Privacy Policy

Effective Date: September 3, 2020

This website, Wi-Fi service, internet service, or mobile application ("Site") is owned and operated by Sally Holdings LLC. This Privacy Policy applies to the Site and describes how Sally Holdings LLC and its affiliates (collectively, “Sally”, “we”, “our”, “us”) gather information about you, how we use that information, and what steps we take to protect that information.

By using this Site, you consent to the terms of this Privacy Policy as well as the Site Terms of Use. Sally may change this Privacy Policy from time to time. Please check back periodically for up-to-date information about our privacy practices.

California residents: click here to read Your California Privacy Rights and Canadian residents: click here to read our Canadian Privacy Policy; the terms of which, in addition to those contained in this Privacy Policy, will govern the collection, use, disclosure and storage of personal information through this Site for those respective residents.

Information Collection

We collect, store, and use personal information to provide you with, and to improve, our products and services. Such information includes:

  • Information You Give Us: Transaction and account creation information such as name, shipping and billing address, email, password, phone number, payment information, birthday, and information about others, such as a gift recipient; survey responses; promotion or sweepstakes entries; product reviews; information provided to participate in Sally Beauty Rewards; interactions with Sally’s social media accounts; and content of communications with our customer service team.
  • Automatic Information: Your use of the Site; your interaction with features on the Site; your internet protocol (IP) address; your location; your device operating system and browser type; your referring website’s address; your clickstream through the Site. We use cookies, web beacons, and other identifiers. To opt out of our cookies used for online advertising, click here. Most web browsers allow you to exercise control over cookies by deleting them, blocking them, or alerting you when a cookie file is stored. Please review your browser's instructions on these functions. If you choose to disable the cookies feature of your web browser, you may not be able to place an order or otherwise use some or all of the features provided on our Site. If you disable, block, or delete cookies, not all of the tracking described in this Privacy Policy will stop.
  • Information from Other Sources: Updated address information from our carriers; information submitted through affiliate marketing channels, such as a discount site; and information from third parties to improve our marketing or prevent fraud.

This Site is directed to adults, and Sally does not knowingly collect personal information online from children under the age of 13.

Information Use and Disclosure

We may share information we have about you in the following ways:

We may work with non-affiliated companies or organizations to provide services on our behalf. Consequently, we may disclose some or all of the information that we collect (described in Information Collection) to the following:

  • Companies that perform services on our behalf, such as printers and data processing companies.
  • Banking partners who issue and service the Sally private label credit card, if you apply for or hold such card.
  • Companies with whom we have marketing agreements. We may use the services of third parties to collect and use anonymous information about your visits to and interactions with our website through the use of technologies such as cookies to personalize advertisements for goods and services. To learn more, or to opt-out of receiving online display advertisements tailored to your interests by our third party partners, visit the Network Advertising Initiative at

For your protection we require, or these companies are otherwise obligated, to keep all personal information confidential.

We may disclose some or all of the information that we collect (described in the Information Collection) as permitted by law. For example, we may share personal information:

  • With regulatory authorities and law enforcement officials
  • When we believe in good faith that the disclosure is required to prevent harm or injury, or a perceived physical threat to any individual (such as product recalls, claims, or other liability)
  • To protect against fraud
  • To respond to a subpoena
  • To provide you with services
  • As part of a merger, acquisition, or sale of business involving Sally

We may share aggregated and anonymized demographic and statistical information with our partners.

Protection of Information

We have appropriate physical, electronic and procedural security safeguards to protect and secure the information we collect. However, no website, mobile app or the systems they depend on are completely secure. You are also responsible for taking steps to protect your personal information against unauthorized disclosure or misuse.

  • We work to protect the security of your personal information during transmission by using encryption protocols and software
  • We follow the Payment Card Industry Data Security Standard (PCI DSS) when handling credit card data.
  • We maintain physical, electronic, and procedural safeguards in connection with the collection, storage, and disclosure of personal information. Our security procedures mean that we may occasionally request proof of identity before we disclose personal information to you.

Opting Out

If you would like to stop receiving promotions, updates and/or special offers at any time, please click here. Include a statement requesting that you wish to cancel your Sally Beauty Rewards membership or that you would like to opt out of e-mail promotions, updates, and special offers. Please allow sufficient time for your request to be processed. It may take up to 10 days to process an email opt-out request, and 8 weeks for other requests.

Text Messages

Sally may distribute mobile coupons and other text messages to devices of those who request this information via an opt in request. To opt out of Sally text messages, reply "stop" to text messages sent from 72559. This will opt you out of all Sally text message campaigns from 72559. Message and data rates may apply.

Push Notifications

You may at any time opt out of push notifications from Sally’s mobile application by adjusting the permissions in your mobile device.

Precise Geolocation

Most browsers and mobile devices allow users to enable or disable precise geolocation using pop-ups or controls located in the settings menu. If you have permitted Sally to access your precise geolocation data, you may at any time opt out by adjusting the permissions in your browser or device.

Uninstall the Sally Mobile Application

You can stop all further collection of information by Sally’s mobile application by uninstalling the Sally mobile application. You may use the standard uninstall process available as part of your mobile device or via the mobile application marketplace or network.

Note: If you uninstall the mobile application from your device, the Sally unique identifier associated with your device will continue to be stored. If you re-install the application on the same device, Sally will be able to re-associate this identifier to your previous transactions and activities.

Please be aware that, even if you opt out of receiving marketing communications from us, we may still contact you for transactional purposes. For example, we may contact you for order fulfillment purposes, customer service purposes, or product recalls.

Maintenance of Accurate Information

We have established commercially reasonable procedures designed to ensure that your personal information is as accurate and complete as possible. If you believe that our records contain inaccurate or incomplete information about you, please update said records by logging into your account here or contact us at the address or phone number below.

Third Party Sites

Our Site may include links to websites that are owned or operated by third parties. Please note that this Privacy Policy does not cover the practices of those websites.


Nevada law allows consumers to “opt out” of the sale of certain personal information, called “covered information.” Sally does not sell covered information as defined in the law.

Contact Us

If you have questions about this Privacy Policy, or to contact us as referenced above, Sally can be reached as follows:

Sally Beauty Supply LLC
Attn.: Web Privacy
3001 Colorado Blvd.
Denton, TX 76210